Wednesday, October 31, 2012

Commonality Commercial - No-Fail Wi-Fi

The commonality explored in this commercial is the experience of losing internet connection.  The commercial shows an internet user happily using the internet, when suddenly the connection is lost. She goes through some frustrated clicking, and shakes around her router before collapsing on the ground in frustration.  The persuasive element is thus a new outage-guaranteed Wi-Fi for consumers to invest in for their homes.  This video was created using the "just enough and no more" principle in order to make the most of every shot, transition, and effect in order to avoid a stop-motion effect.

The comments I received in VoiceThread were very positive and helpful.  It was suggested that I add in a focus on the character's angry face during her thrashing of the router in order to avoid repetition in my shots; I was also advised to add some extra time on the ending slides for the viewers to register what they were reading.  I took both of these suggestions and edited my video to incorporate them.

Sound Effects: http://www.findsounds.com/, http://www.grsites.com/archive/sounds/, http://soundbible.com/, http://www.audiomicro.com/free-sound-effects, http://www.freesound.org/
Music: http://www.freeplaymusic.com/ 
Model: Holly T. 


ALSO, check out the videos my friend Stephanie made, featuring me! 

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